Posts tagged Rosie's roundup
#RosiesRoundup: Saving time, saving sanity

So this week’s round-up comes to you from someone living life on the edge of the juggle. As a working mum with a tweenager (that’s a whole another blog), a 9-year-old sports/nature/Xbox junkie and a husband who is largely elsewhere Monday to Friday, it’s vital that I organise life with military precision.

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The difference between writing and copy writing

I was chatting to a friend recently about her job. She’s a marketing manager at a small international charity and is desperately trying to get her boss to agree to bring in an external copywriter to help them define their brand voice guidelines and then create content for their blog.

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How we doubled our turnover in a year

Last week saw Liz and Adele working hard to wrap everything up not just for the end of the tax year but the end of our financial year. I’m not naturally a numbers person - I try to stay away from their spreadsheets and just ask for the headlines - but as we looked at the bottom line for 2018/19 even I was excited. Because in the last 12 months we’ve managed to almost double our turnover.

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Rosie's Roundup - it’s my RH&Co Birthday

I don’t know about you but March seems to have flown by - or blown by thanks to Storm Gareth, which seemed to last for most of it. It feels like we are galloping towards our year end (and HMRC’s - poor Liz), which means it will be 12 months since I started at Rin Hamburgh & Co.

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How to share your story in a way that boosts your business

When I first launched my business in August 2016, I was reluctant to tell my story. I was a single mum with twins under a year old. If I’m honest, I was afraid that people would think I couldn’t do it. That they wouldn’t trust me with their work because they’d assume I’d miss deadlines or do a bad job due to childcare emergencies.

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3 ways a blog will improve your website's SEO

We’ve talked at length about why we think blogging should be the heartbeat of your content marketing strategy. It can help establish your industry expertise, for example, and allow you to add value for your audience. But today we’re focusing on one benefit in particular: SEO.

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Rosie’s Roundup - Rosie gets the expert lowdown

The part of my job I love most is getting out and about talking to people. If you’ve ever met me in real life you’ll know I love to chat! Recently I’ve been gathering some gems of wisdom from some of the marketing gurus I know, in order to create this month’s roundup. Sharing is caring, right? I talked to some genuinely talented people who had a huge amount to share on various marketing related topics.

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Rosie’s Roundup - the wind down

We’re on the home straight to Christmas now as we hurtle through the final few days of work in between attending multiple social events, panic buying gifts and looking for address books so we can actually post the Christmas cards. At Rin Hamburgh & Co HQ we are literally dotting the Is and crossing the Ts in our final editing processes before we close our doors for a week between Christmas and New Year.

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Rosie’s RoundUp - the Christmas party special

You may have been eating mince pies since early October (Liz and Rin -  I’m looking at you!) but I think we can finally say that we are fast approaching ‘the most wonderful time of the year’. By which I mean the time of year when it’s totally acceptable to be wearing busy knits adorned with flashing lights and drinking mulled wine at any sort of event from mid-morning onwards, be it a networking meeting or a children’s carol performance.

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Rosie's Roundup - Who is winning at content marketing?

It feels like we are easing from our Indian summer into all round festiveness. The pumpkins beat the chilly autumn mornings to it this year, Cadbury’s mini rolls are currently called bonfire logs and you can’t get your trolley around corners in the supermarket without nearly taking out a tower of Quality Street. Whether you’re on the high street or online we are being bombarded with marketing campaigns - this got us thinking at Rin Hamburgh & Co HQ on who we think is nailing it when it comes to content marketing campaigns and here’s our pick of the pops…. 

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Rosie's Roundup - the Micro Influencer Era

The inspiration for this month’s #RosiesRoundup struck me over dinner with a very lovely work friend - and no, there was no wine involved - it was a school night! As we talked we calculated that it had been around 15 years since we first started working together. This got us talking about how things had changed.

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Rosie’s Roundup - the book club edition

In the midst of the heatwave we have the holiday feels. I don’t know about you but one of the things I look forward to most when I go away is the opportunity to catch up on my reading list. I’m delighted that both my children have now passed the stage where they are going to drown themselves in the pool and are more focused on drowning each other, which means I can simply hiss at them from my sun lounger where I am parked with my kindle.

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Rosie’s Roundup - the blog special

So this is a blog about blogs - ha ha, now I’m totally winning at key words by writing that twice! But honest that’s not the aim of this month’s #RosiesRoundup. Instead I want to talk about the people and businesses out there that are nailing it. I think it’s super common for new bloggers or small businesses to feel the fear of the dreaded imposter syndrome when it comes to blogging and so this week’s post is to share my picks and why I think they’re getting it right.

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Stay in the know with Rosie's Roundup

“Everyone you will ever meet knows something you don’t.” That’s according to Bill Nye, the Science Guy (hello there, Big Bang Theory fans!). This week we’re introducing a new series in which Rosie will be doing the legwork for you and sharing some of the little gems she’s found interesting, useful and inspiring this month. Rosie is our secret weapon - she’s the most well read, well connected, well networked person we know! Welcome to #RosiesRoundup.

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Breathe if you need to but don’t use a comma

Did you know that Liz is our resident linguistics expert? In the new #linguisticsliz series she’ll be demystifying some common grammar and punctuation rules that people (including copywriters!) often get wrong in their marketing copy. Today it’s all about the humble comma.

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How to generate content ideas that get results

Are you responsible for generating content marketing ideas but not sure where to start? Or are you at the end of your own ideas list and looking for inspiration to kick start your creative juices again? If so, read on for Rin's top five tips for generating content ideas even when you're not feeling inspired.

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3 tools that helped me transform my business

Are you struggling to manage your to do list, keep projects straight, get to grips with your numbers or remember to follow up leads? Don’t worry, there’s an app for that. Several, actually. In today’s #RINSWINS, Rin looks at some of the software that has helped us grow as a business.

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