Download our practical, interactive framework that will make auditing your blog content a million times easier…
✔️ Track content against your buyer journey and sales funnel
✔️ Use the ‘keep, cut, change’ framework to decide next steps
✔️ Includes example entries to show you how it’s done
If you’ve got a bank of content that goes back a few years, there’s a very good chance it’s in need of a spring clean. But where exactly do you start the process of figuring out what you have, what should be kept, what’s ready for the scrapheap and what can be repurposed?
it might not be fun, but it’s satisfying, and there are real benefits to doing it regularly.”
Aja Frost, Hubspot
A generic mass of blog content is overwhelming for you, and for your audience. Use our blog audit template to organise your articles according to your buyer journey and your sales funnel so it’s easier to manage and to access.
Simplify your audit actions by deciding whether each article should be kept as it is, cut completely, or changed in some way to make it more relevant and up to date for your audience and business goals.