Time to tidy up your blog?

Download our practical, interactive framework that will make auditing your blog content a million times easier…

✔️ Track content against your buyer journey and sales funnel
✔️ Use the ‘keep, cut, change’ framework to decide next steps
✔️ Includes example entries to show you how it’s done

Get your 2025 blog audit template

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Need some extra help?

Read our blog “How to do a blog audit: a step-by-step-guide” which will help you figure out what’s working, what isn’t, and what you can do about it.

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Not every blog is created equal

If you’ve got a bank of content that goes back a few years, there’s a very good chance it’s in need of a spring clean. But where exactly do you start the process of figuring out what you have, what should be kept, what’s ready for the scrapheap and what can be repurposed?

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“SEO strategists typically think of doing content audits like getting their teeth cleaned…

it might not be fun, but it’s satisfying, and there are real benefits to doing it regularly.”

Aja Frost, Hubspot

Learn how to categorise blogs for ease of use

A generic mass of blog content is overwhelming for you, and for your audience. Use our blog audit template to organise your articles according to your buyer journey and your sales funnel so it’s easier to manage and to access.

Introducing the Keep, Cut, Change audit framework

Simplify your audit actions by deciding whether each article should be kept as it is, cut completely, or changed in some way to make it more relevant and up to date for your audience and business goals.

Reasons to prioritise a blog audit in 2025

Stay relevant with up-to-date content

Earn SEO brownie points from Google

Identify gaps for future content

Access the blog audit template the RH&Co team use

Download your practical, easy-to-use tool today

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