Posts in Marketing
How to share your story in a way that boosts your business

When I first launched my business in August 2016, I was reluctant to tell my story. I was a single mum with twins under a year old. If I’m honest, I was afraid that people would think I couldn’t do it. That they wouldn’t trust me with their work because they’d assume I’d miss deadlines or do a bad job due to childcare emergencies.

Read More
3 ways a blog will improve your website's SEO

We’ve talked at length about why we think blogging should be the heartbeat of your content marketing strategy. It can help establish your brand as an industry expert, for example, and allow you to add value for your audience. But today we’re focusing on one benefit in particular: SEO.

Read More
Rosie’s Roundup - Rosie gets the expert lowdown

The part of my job I love most is getting out and about talking to people - if you’ve ever met me in real life you’ll know I love to chat!. Not so much today as Rosie’s roundup comes to you direct from the sofa sponsored by Kleenex and Lemsip! I decided to base this month’s edition on some recent conversations and share some insights from some marketing gurus I know - sharing is caring!

Read More
What clients want from your website copy

What is the main purpose of your website copy? If your answer is to explain what it is that you sell, I’m afraid you’re wrong. It’s not enough to talk about what you do. Of course that needs to be included but it’s just one small element. Here’s what your customers and clients really want from your website copy.

Read More